Is your budget strategy saving you money or slowly killing your business? Shawn Khorrami joins Maynard on the B2P Podcast to discuss the fine line between running a tight, effective budget and simply being cheap – a distinction that can make or break a company. Learn why so many businesses get this wrong and how it impacts cash flow.
From the B2P Podcast with Maynard and guest Shawn Khorrami.
#TightBudget #BusinessFinance #EntrepreneurTips #ShawnKhorrami #B2PPodcast #CashFlowManagement
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!

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Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)

Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)

Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)

YouTube (https://www.youtube.com/@b2p-b2bpodcast)

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Connect with us:

Instagram (https://www.instagram.com/mamashmavericks)

LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)

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Show Description:

B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.

If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.

Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.

Tune in every week to discover how to turn your business dreams into reality through podcasting.

Are you just selling a product, or are you selling the entire experience and trust of your business? On the B2P Podcast, Shawn Khorrami (author of the upcoming book “Your Business is Your Product”) challenges host Maynard and listeners to rethink what they’re truly offering. He explains that while business owners might focus on the “widget,” customers are evaluating the entire company – from its service to its reliability – as the actual “product” they invest in. This is a game-changing perspective for any entrepreneur.
In this clip:
The core concept: “Your business is your product.”
Why customers’ purchasing decisions go far beyond the physical item.
The importance of the “consumer hat” for business owners.
How your entire company becomes the offering.
Catch the full wisdom on the B2P Podcast!
#B2PPodcast #ShawnKhorrami #MarketingStrategy #SalesStrategy #BusinessGrowth #EntrepreneurialJourney #BrandBuilding

———————————————–

Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!

———————————————–

Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)

Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)

Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)

YouTube (https://www.youtube.com/@b2p-b2bpodcast)

———————————————–

Connect with us:

Instagram (https://www.instagram.com/mamashmavericks)

LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)

———————————————–

Show Description:

B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.

If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.

Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.

Tune in every week to discover how to turn your business dreams into reality through podcasting.

Is going viral the ultimate goal, or a dangerous distraction? In this clip from the B2P Podcast, host Maynard and guest Shawn Khorrami discuss the modern obsession with virality, especially among aspiring content creators. Shawn breaks down why relying on a “viral moment” is like buying a lottery ticket – it’s not a sustainable marketing or business plan. They explore the “Hock Tua girl” example and emphasize that true success comes from consistent, daily effort, not a one-off flash in the pan. Learn why the best content creators are also dedicated marketers and business owners who show up every day.
Key Points:
The allure and pitfalls of chasing virality.
Why viral moments are “lottery tickets,” not strategies.
The “Today Show” analogy: one appearance isn’t a plan.
Real entrepreneurship requires consistent daily effort.
Successful content creators are hardworking business owners.
Listen to the full B2P Podcast episode for more!
#B2PPodcast #ShawnKhorrami #ViralMarketing #ContentCreation #BusinessStrategy #Entrepreneurship #MarketingTips #Consistency

———————————————–

Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!

———————————————–

Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)

Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)

Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)

YouTube (https://www.youtube.com/@b2p-b2bpodcast)

———————————————–

Connect with us:

Instagram (https://www.instagram.com/mamashmavericks)

LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)

———————————————–

Show Description:

B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.

If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.

Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.

Tune in every week to discover how to turn your business dreams into reality through podcasting.