Think Like a Consumer, Not Just an Owner | B2P Podcast Clip ft. Shaw Khorrami
In this B2P Podcast clip, guest Shaw Khorrami discusses a fascinating disconnect: how business owners often focus solely on their product (“the widget”), yet as consumers themselves, they make purchasing decisions based on a much wider range of factors – company practices, customer service, quality assurance, brand perception, and more.
Shaw highlights how easily business owners switch off their consumer brain when thinking about their own business, potentially missing crucial elements that drive customer loyalty and sales. Learn why understanding the full picture of consumer motivation is key.
#B2PPodcast #CustomerPsychology #MarketingStrategy #ShawKhorrami #ConsumerBehavior #BusinessMindset
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
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Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
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Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
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Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
You NEED to Spend Money to Make Money” | Shaw Khorrami on Business Finance
In this clip from the B2P Podcast, guest Shaw Khorrami tackles the crucial difference between being “cheap” and running a “tight budget.” He explains how simply cutting costs without considering the impact can actually hurt your business (being cheap). Running a tight budget, conversely, means being responsible, knowing exactly where every dollar goes, and understanding that you need to spend money strategically – on people, marketing, resources – to ultimately make money.
Learn why responsible investment is essential, even when managing expenses carefully. Are your cost-cutting measures helping or hindering your growth?
#B2PPodcast #BusinessFinance #SpendingWisely #ShawKhorrami #Entrepreneurship #FinancialManagement
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
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Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
Stop Banging Your Head Against the Wall: Get a Mentor
In this insightful clip from the B2P Podcast, host Maynard Breslow shares his deep appreciation for the power of mentorship. He emphasizes that no matter how smart or hardworking you are, mentorship is often the key differentiator, preventing you from just “banging your head against the wall” trying to figure everything out alone.
Maynard discusses the importance of both having mentors and being a mentor (giving back), creating a cycle that fosters continuous growth. Learn why mentorship isn’t just nice-to-have, but often essential for significant progress.
#B2PPodcast #Mentorship #BusinessGrowth #PersonalDevelopment #MaynardBreslow #CareerAdvice
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
Real Profit vs. “Fake Money”: A Different Business Approach | Shaw Khorrami
In this clip from the B2P Podcast, guest Shaw Khorrami shares a personal challenge he set for his company: to be profitable from day one and maintain that profitability month after month. Host Maynard Breslow contrasts this disciplined approach with high-profile companies like Uber and WeWork, known for burning through investor cash (“fake money”) without achieving consistent profitability.
Discover the value Shaw places on building a fundamentally sound, profitable business from the outset, focusing on real financial success rather than inflated valuations fueled by external funding.
#B2PPodcast #Profitability #BusinessFinance #ShawKhorrami #FinancialDiscipline #SustainableBusiness
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
Got a great product but struggling with sales? 🤔 You might be making this common mistake!
B2P Podcast host Maynard Breslow dives into why so many business owners are surprised they aren’t succeeding, despite having a good offering. The missing piece? Marketing! He debunks the “Field of Dreams” myth in business – simply building it is not enough.
Learn why neglecting your marketing plan is a recipe for struggle and why active, consistent marketing is non-negotiable for most businesses. Don’t just focus on operations; make sure people know you exist!
Are you dedicating enough time and resources to marketing? Share your thoughts below! 👇
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
EP 6 | Understanding Your Business as a Product With Shawn Khorrami
In this episode, Maynard Breslow interviews Shawn Khorrami, CEO of ePlaybook, discussing his entrepreneurial journey, the importance of viewing a business as a product, and the challenges of budgeting and financial management. Shawn shares insights on the significance of logistics, sales channels, and the need for a holistic approach to business strategy. He emphasizes that education can be beneficial but is not a prerequisite for success, advocating for real-world experience as a critical component of entrepreneurship.
Maynard and Shawn discuss the critical aspects of running a successful business, focusing on cash flow management, the importance of marketing investment, the misconceptions surrounding viral success, and the value of mentorship. They emphasize the need for a balanced approach to budgeting, where businesses must invest wisely to ensure growth and sustainability. The discussion also highlights the challenges of building a profitable business from the ground up and the role of mentorship in navigating these challenges.
Key Takeaways:
1. Investing in marketing is crucial for business success.
2 Viral success is often a myth; consistent effort is key.
3. Mentorship plays a vital role in business growth.
4. You need to know where every dollar is going.
5. Being thrifty can hurt your business if not done wisely.
6. A profitable business model should be established from day one.
7. Marketing should not be the first area to cut costs.
8. Building relationships is essential for business development.
Connect with Shawn: https://www.eplaybooks.com/shawn-khorrami
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
“Move at Your Own Pace”: Cupid Hayes on Trusting Your Journey & Timing
In this insightful episode from the B2P Podcast, Cupid Hayes discusses the wisdom of accepting your unique path and timing (“what’s for me is for me”). She shares personal reflections on fame, explaining why she’s grateful her journey unfolded differently and highlighting the importance of readiness. Hayes emphasizes the powerful message to “move at your own pace” and “just keep moving,” encouraging listeners to stay open to possibilities, connections, and trust that what’s meant for them will come.
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
Sell What They WANT, Not Just What You Have | Cupid Hayes on Niche Marketing
Stop trying to be everything to everybody! In this B2P Podcast clip, Cupid Hayes stresses the importance of targeted marketing. Instead of putting yourself everywhere, she advises focusing on who you want to be seen by. Identify your niche, find that audience, and go where they are. Critically, Hayes explains that success isn’t just about what you’re selling, but whether it aligns with what your specific audience wants. Learn why understanding “wants” over “needs” is key to connecting with and serving your ideal customer.
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
Brand Midlife Crisis: Cupid Hayes on Why Consistency & Authenticity Matter
In this episode of B2P Podcast, Cupid Hayes breaks down the concept of a brand “midlife crisis.” She argues that brands lose their way and confuse their audience when they abandon their core identity to chase every trend or try to be everything to everyone (citing examples like jumping opportunistically into LGBTQ+ marketing). Hayes emphasizes the importance of brand consistency, where customers know what to expect (using Coca-Cola as a positive example), contrasting it with modern big brands that often leave consumers unsure. Learn why staying true to your brand is crucial for success.
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.
EP 5 | Casting Yourself: The Art of Personal Branding
In this episode, Maynard Breslow and Cupid Hayes delve into the intricacies of branding and self-identity, exploring how personal experiences shape one’s brand. Cupid shares her journey from Hollywood to founding Arrow Advising, emphasizing the importance of authenticity and introspection in branding. They discuss the disconnect between the curated lives presented on social media and the reality of personal experiences, highlighting the need for individuals, especially the youth, to understand and embrace their true selves.
The conversation also touches on the societal pressures that commoditize young people and the role of writing and self-reflection in personal growth. In this conversation, Maynard Breslow and Cupid Hayes delve into the complexities of branding, discussing the phenomenon of brand abandonment and the need for authenticity in a rapidly changing market.
They explore the fickle nature of audiences and the importance of understanding consumer behavior. The dialogue emphasizes the role of stakeholders in shaping brand identity and the necessity of being visible in the marketplace. Ultimately, they reflect on the true meaning of success and the importance of staying true to oneself in both personal and professional realms.
Key Takeaways:
1. Branding is about casting yourself into your own life.
2. Authenticity means being true to yourself without copying others.
3. Introspection is crucial for understanding who you are.
4. People often lack a strong sense of self in today’s society.
5. Writing helps clarify your goals and desires.
6. Fear can drive people to present a false image.
7. Young people are often commoditized in society.
8. Simplicity can guide you to your true self.
Connect with Cupid Hayes On LinkedIn: https://www.linkedin.com/posts/cupidhayes_do-you-know-your-archetype-activity-7196617016575750144-THNu
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Struggling to predictably bring in new B2B clients or monetize your podcast? Discover the power of AI Lead Generation with our unique AMPED and SHEFA Deals at Mamash Mavericks. Our tailored lead generation strategies are designed to amplify your brand, drive meaningful engagement, and attract ideal clients. Book your MAZAL Method Meeting (https://b2p.mamash.ai/forms/amped/) with us today and let’s propel your business or podcast to new heights!
———————————————–
Find more episodes of Mamash Mavericks (https://b2p.mamash.ai/)
Apple (https://podcasts.apple.com/us/podcast/mamash-mavericks-jewish-business-leaders-podcasting-w-tov-maynard-breslow/id1782165325)
Spotify (https://open.spotify.com/show/57LcLSN6RkL8p2wjI7dxNJ?si=aa4b8e2be79d4f1f)
YouTube (https://www.youtube.com/@b2p-b2bpodcast)
———————————————–
Connect with us:
Instagram (https://www.instagram.com/mamashmavericks)
LinkedIn – Maynard (https://www.linkedin.com/in/maynardbreslow/)
———————————————–
Show Description:
B2P is where B2B business owners learn how to transform their businesses into a powerful value-based lead generation machine.
If you have a business-related podcast or have been thinking of one, you’ll also learn how to monetize that podcast right away. Whether you’re already podcasting or just getting started, this channel is packed with insights, strategies, and actionable tips to help you amplify your brand, connect with your target audience, and drive measurable results.
Join us as we dive deep into the world of B2B & podcasting, explore the latest trends, and share success stories that can help you achieve your business goals through the power of podcasting.
Tune in every week to discover how to turn your business dreams into reality through podcasting.